Font Styles

Font Styles

Gostoso Coffee carefully selects typefaces that reflect our brand’s distinct personality: a balance of sophisticated tradition and vibrant Brazilian energy.

Headlines use Bookmania

Bookmania (https://www.marksimonson.com/fonts/view/bookmania)

Why Bookmania? This bold, slightly condensed typeface commands attention, just as our premium coffee makes a statement. It exudes a sense of history and sophistication, with a hint of vintage charm that hints at our connection to Brazil’s rich coffee heritage. Bookmania ensures our headlines are impactful and easily recognizable. Plus, it’s an Adobe font, making it accessible for design teams and printing facilities with an Adobe license.

Body Text use Poppins

Poppins (https://fonts.google.com/specimen/Poppins)

Why Poppins? This clean, geometric sans-serif font provides excellent readability across a wide range of sizes. Its neutral and approachable feel balances the bolder Bookmania and allows for a focus on the quality and story of our beans without distraction. Poppins’ clarity at small sizes makes it ideal for mobile displays, and its free availability adds versatility.

Usage Guidelines

• Headlines: Use Bookmania for main titles, key messages, and where a strong, attention-grabbing statement is needed.
• Body Text: Utilize Poppins for all paragraphs, descriptions, and supporting text.
• Hierarchy: Pair Bookmania headlines with Poppins body text to create a clear visual hierarchy that guides the reader through content.
• Legibility: Always ensure that any text, whether Bookmania or Poppins, is used at a size that maintains legibility across all devices and formats.

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Poppins